RANDOM comments

[Skyon Archer]

I'm not actually, just trying to find out what unique viewers are and why they're called that when all they are is people..

To answer you, it is to emphasize that they are distinct, unique, individually counted people. However, they aren't necessarily people. They can also be spiders and bots. So calling them "people" isn't correct, since they are simply "viewers" of your advertisement. Unique viewers of your advertisement, if you will. As such, that's why they are called Unique Viewers.

Okay, they could be called "Unique People, Bots, Spiders and Anyone/Anything else on the internet that may have viewed your advertisement" . . . but isn't it easier to just say "Unique Viewers"?!

I hope Santa visited you and brought you happy gifts. It's mid-day here, on Christmas Eve, and I'm hoping he doesn't give it all away before he gets here! I've been a good boy this year so I'm hopeful for something fantastic