RANDOM comments

[Skyon Archer]

I know you are simply trying to be argumentative and grumpy, but like I said previously:

Code:

Ad Views: 73,659
Unique Viewers: 5,671

Your advertisement had been viewed 73,659 times, by 5,671 unique viewers. If you don't like that terminology, you could swap it to

Code:

Total amount of times your Ad was displayed on someone's browser, phone, tablet, pad and seen by anyone/everyone: 73,659
Total number of Unique (distinctive, individual, special, being the only one of its kind, unlike anything else) People that saw those 73,659 views: 5,671

They are considered as unique because they are "distinctive". John Doe may have seen your advertisement 1,400 times but will only be counted as 1. So, if Helena viewed your ad 10 times, Skyon viewed it 20 times, Jane viewed it 30 times, Spice viewed it 5 times . . . no matter how many times each of them saw your advertisement, they are only seen as one for a total of 4 Unique Viewers. Their total views of 65 times would be the total Ad Views.

Be nice or Santa's gonna bring you coal!